Title : Exploring the Contribution of Social Innovation by
Business to Toddy Palm Farmers’ Livelihood (Case Study: Jaggery Powder
Production in Kyat Sue Kyin Village Tract, Yesagyo Township)
Keywords : social innovation, value creation, growth, employment, labour migration
Authors : Nyein Htet Aye
Description
: Social innovation is crucial for value creation, growth and
employment and innovation processes which take place at the enterprise,
regional and national level. This research aims to examine the
contribution of social innovation by business to toddy palm farmers’
livelihood. The qualitative research approach and the quantitative
approach were used in the current study. The palm trees are cultivated
widely in Upper Myanmar, and their fruits, branches, stems and roots are
useful economically. The toddy palm trees are lifeblood of rural areas.
However, the hard work and less lucrative business have resulted in
declining number of toddy farmers. Production and selling of jaggery of
toddy palm farmers was going to vanish. These facts increased labour
migration. The way to address they faced challenges is to make value
added and to find new market. By using innovative ways of production,
jaggery powder which derives from a block of jaggery can substitute
chemical sweeteners powder (Monosodium Glutamate) and then, it can be
distributed to local and foreign markets. It was found out that social
innovation not only creates value for society but will be a key driver
for business. Moreover, social innovation can create and sustain social
value for toddy palm farmer’s livelihood.
Exploring the Contribution of Social Innovation by Business to Toddy Palm Farmers’ Livelihood (Case Study: Jaggery Powder Production in Kyat Sue Kyin Village Tract, Yesagyo Township)
- Product Code:E_002